Applying fuzzy logic for sentiment analysis of social media network data in marketing K Howells, A Ertugan Procedia computer science 120, 664-670, 2017 | 98 | 2017 |
The relationship between information technology capabilities, organizational intelligence, and competitive advantage F Awamleh, A Ertugan Sage Open 11 (2), 21582440211015201, 2021 | 36 | 2021 |
Using statistical reasoning techniques to describe the relationship between Facebook advertising effectiveness and benefits gained A Ertugan Procedia computer science 120, 132-139, 2017 | 35 | 2017 |
Using statistical reasoning techniques for measuring users’ emotional connectedness to Facebook and their attitudes towards Facebook advertising A Ertugan Procedia Computer Science 102, 677-682, 2016 | 17 | 2016 |
Understanding the relationship between celebrity endorsement on social media and consumer purchasing intention A Ertugan, P Mupindu International Journal Of advanced and applied sciences 6, 58-68, 2019 | 13 | 2019 |
The impact of service quality on student and academic staff satisfaction within higher education institutions: A Case study of Sulaimani City in Northern Iraq JHT Bawais, M Sagsan, A Ertugan Revista Argentina de Clínica Psicológica 29 (5), 440, 2020 | 12 | 2020 |
Using smart technology in sustainable entrepreneurship in Island tourism: A preliminary research K Howells, A Ertugan ICICKM 2019 16th International Conference on Intellectual Capital Knowledge …, 2019 | 5 | 2019 |
Users’ Emotional Connectedness To Facebook And Their Attitudes Towards Facebook Advertisements S Özdalili, A Ertugan, DM Tunç Online Academic Journal of Information Technology 9 (3), 2018 | 3 | 2018 |
The effectiveness of Facebook advertising by the degree of its benefits to advertisers A Ertugan 5th International Conference on New Challenges in Management and Business …, 2016 | 3 | 2016 |
The Relationship Between Conflict Resolution Approaches and Managerial Trust. G Mert, A Ertugan Revista de Cercetare si Interventie Sociala 70, 2020 | 2 | 2020 |
The Effect of Perception Management on Customer Loyalty, Profitability, and Average Company Lifespan YE KAYABAS, A ERTUGAN Revista Argentina de Clínica Psicológica 29 (5), 1382-1386, 2020 | 2 | 2020 |
APPLIED ANALYSIS OF INTERNATIONAL TRADE THEORIES FOR AUTOMOTIVE AND AGRICULTURAL SECTORS IN TERMS OF COMPANIES DECLARING CONCORDAT Ö Demir, S Kalayci, A Ertugan Revista Argentina de Clínica Psicológica 29 (5), 350, 2020 | 2 | 2020 |
The Influence of Relational Benefits on Behavioral Intention and the Moderating Role of Habit: A Study in a Personal Service Business M Karami, ȘZ Eyüpoğlu, A Ertugan Behavioral Sciences 13 (7), 565, 2023 | 1 | 2023 |
Mode of Collaboration between the Pharmaceutical Firms and Pharmacists: An Empirical Investigation of Social Media Marketing Activities AS Awad, A Ertugan, A Hyusein Sustainability 14 (20), 13624, 2022 | 1 | 2022 |
Kullanıcıların Facebook’a Olan Duygusal Bağlılıkları ve Facebook’taki Reklamlara Karșı Gösterdikleri Tavırlar S ÖZDALİLİ, A ERTUGAN, TD MEDENİ AJIT-e: Academic Journal of Information Technology 9 (33), 77-90, 2018 | 1 | 2018 |
How Market Oriented Is The Next Generation Of Managers? The Case Of The Near East University Business/Economics Students Prepared By: Banu Șavkın A Ertuga, APDE Güryay, F Eminer | | 2004 |
UNIVERSITY OF KYRENIA A Ertugan, K Howells Education 50, 50, 0 | | |
Management and Business Research Quarterly V Altıncı, A Ertugan | | |
The Role of Knowledge Hierarchy Within the OLCs: Critical Success Stories of Turkish Cypriot Firms M Sağsan, A Ertugan | | |
6 th NCMConferences, Dubai, February 11. A Ertugan, Y Kayabaș İnnovation 1 (4), 5, 0 | | |