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Catalin Mihail Barbu
Catalin Mihail Barbu
Associate professor, University of Craiova
Adresă de e-mail confirmată pe edu.ucv.ro - Pagina de pornire
Titlu
Citat de
Citat de
Anul
Customer experience in fintech
CM Barbu, DL Florea, DC Dabija, MCR Barbu
Journal of Theoretical and Applied Electronic Commerce Research 16 (5), 1415 …, 2021
2742021
The impact of COVID-19 pandemic on food waste behaviour of young people
A Burlea-Schiopoiu, RF Ogarca, CM Barbu, L Craciun, IC Baloi, LS Mihai
Journal of Cleaner Production 294, 126333, 2021
1312021
From ownership to access: How the sharing economy is changing the consumer behavior
CM Barbu, DL Florea, RF Ogarcă, MCR Barbu
Amfiteatru Economic 20 (48), 373-387, 2018
1012018
Corporate governance and firm performance
C Bocean, CM Barbu
Management and Marketing Journal 5 (1), 125-131, 2007
772007
Business models of the sharing economy
CM Barbu, RȘ Bratu, EM Sîrbu
Revista de Management Comparat International 19 (2), 154-166, 2018
612018
Branding in small business
MC Barbu, RF Ogarcă, MCR Barbu
Management & Marketing 8 (1), 31-38, 2010
382010
Management: functii, structuri, procese
D Constantinescu, R Ogarca, MC Barbu, GC Bocean
Universitaria, 2008
322008
Retail store design and environment as branding support in the services marketing
T Nistorescu, CM Barbu
Management & Marketing 6 (1), 11-17, 2008
312008
INVESTIGATING THE RELATIONSHIP BETWEEN ORGANIZATIONAL COMMUNICATION AND ORGANIZATIONAL CULTURE
SM ȘOMĂCESCU, CM BARBU, T Nistorescu
Management & Marketing Journal 14 (1), 91-100, 2016
252016
Cultural adaptation of products
CM Barbu
Management & Marketing-Craiova, 105-110, 2011
242011
A model of fans’ reaction to resurrected brands of sport organizations
DL Florea, CM Barbu, MCR Barbu
International Journal of Sports Marketing and Sponsorship 19 (2), 127-146, 2018
222018
The Brand as Strategic Asset of the Organization
L Craciun, CM Barbu
Revista de Management Comparat International 15 (1), 69-77, 2014
222014
ISO 26000: A Vital Vector in Interconnecting the Human Resource Management Standards
CM Barbu, M Logofătu, C Olari
ISO 26000-A Standardized View on Corporate Social Responsibility: Practices …, 2019
202019
Aligning the brand identity and brand image after rebranding
CM Barbu
Management & Marketing 14 (2), 180-187, 2016
192016
TRAINING OF PERSONNEL IN LEADERSHIP POSITIONS IN SPORT ORGANIZATIONS
RMC Barbu, MC Barbu
Studia Universitatis Babes-Bolyai, Educatio Artis Gymnasticae 57 (3), 41-51, 2012
152012
The Meanings of" Made in Romania" among the Romanian Consumers
CM Barbu
Theoretical & Applied Economics 18 (7), 31-42, 2011
152011
A model for enterprises’ environmental scanning
T Nistorescu, CM Barbu
Management & Marketing 4 (1), 57-62, 2006
152006
Marketing developments in the sharing economy
MCR Barbu, CM Barbu, DL Diaconescu
New Trends in Sustainable Business and Consumption, 97, 2020
142020
TRADEMARK VS BRAND: A CONCEPTUAL APPROACH
T Nistorescu, C Mihail BARBU, RI Dumitriu
Management & Marketing Journal 11 (1), 29-37, 2013
142013
The management of a public funded sport club in times of crisis-a case study at CSM Craiova
MCR Barbu, CM Barbu
Journal of Physical Education and Sport 11 (4), 455-460, 2011
102011
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