Ioana Nicoleta Abrudan
Ioana Nicoleta Abrudan
Babeș-Bolyai University, Faculty of Economics and Business Administration, Marketing Department
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Titlu
Citat de
Citat de
Anul
Marketingul serviciilor
A Vorzsák, CM Pop
Cluj-Napoca, Editura Presa Universitară Clujeană, 2004
182004
The relationship among image, satisfaction and loyalty–innovative factor of competitiveness for shopping centers
IN Abrudan, I Plaias, DC Dabija
Amfiteatru Economic 17 (39), 2015
162015
Definitions and classifications of shopping centers
IN Abrudan
Marketing from information to decision, 9-20, 2011
152011
Retailing in Romania: From statist to nearly capitalist
DC Dabija, IN Abrudan
European Retail Research, 55-92, 2015
122015
The Impact of the Marketing Mix and Sustainability on Shaping Consumer Preferences towards Non-Food Stores
DC Dabija, V Dinu, IN Abrudan, C Postelnicu
Dabija Dan-Cristian, Dinu Vasile, Abrudan Ioana Nicoleta, Postelnicu Cătălin …, 2014
72014
Use of Tenant Mix Strategies to Attract Shopping Centers' Customers. Evidence from Romania
IN Abrudan, I Plaias
The Proceedings of the International Conference" Marketing-from Information …, 2013
52013
Determinants of Shopping Centers’ Image for Romanian Consumers
IN Abrudan
Marketing from information to decision, 11-30, 2012
52012
Competitive strategies of fitness gyms in international business environment. empirical findings through observation
DC Dabija, IN Abrudan, C Postelnicu
Proceedings of the 5th International Conference on Management (ICoM 2015 …, 2015
42015
Measuring Clients’ Satisfaction toward Shopping Centers–Empirical Evidences from Romania
IN Abrudan, DC Dabija
Procedia Economics and Finance 15, 1243-1252, 2014
42014
Retail Marketing Instruments–An Analytic Approach
APDSD Cristian, DAPDS Ioana, N Abrudan, LPDAM Anetta
Revista Tinerilor Economisti (The Young Economists Journal) 1 (13S), 85-96, 2009
42009
INFLUENCE FACTORS FOR STORE FORMAT CHOICE IN THE APPAREL AND FOOTWEAR MARKET.
IN Abrudan
Management & Marketing Journal 14 (1), 2016
32016
Study on retail brand awareness in retail
DD Cristian, AI Nicoleta
Annals of the University of Oradea, Economic Science Series 20 (2), p742-748, 2011
32011
Does Gender Really Affect Shopping Patterns?
IN Abrudan
Studia Universitatis Babes Bolyai-Negotia 61 (2), 5-29, 2016
22016
Empirical Research on Complementary Services in Romanian Grocery Retailing
D Dan-Cristian, AI Nicoleta
REVISTA ECONOMICĂ, 2012
22012
Study on retail brand awareness in retail
DC Dabija, AI Nicoleta
Annals of Faculty of Economics 1 (2), 742-748, 2011
22011
Romanian Consumers' Attitudes towards Counterfeits-An Empirical Study
DC Dabija, IN Abrudan
The Proceedings of the International Conference" Marketing-from Information …, 2010
22010
The life cycle of shopping centers and possible revitalization strategies
AI Nicoleta, DD Cristian
Annals of the University of Oradea, Economic Science Series 18 (4), 2009
22009
Empirical Considerations regarding Consumers Perception on an emerging market–A case study on Retailers in Romania
DC Dabija, MA Alt, IN Abrudan
Journal of Contemporary Social and Economic Processes, 108-114, 2009
22009
Perception of communication policy in retail
DC Dabija, IN Abrudan
International Conference From Information to Decision, 30-31, 2008
22008
Positioning strategies of retailers
ALDC Dabija, ALIN Abrudan
Revista Tinerilor Economisti (The Young Economists Journal) 1 (10), 82-90, 2008
22008
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