Business model innovation through the use of digital technologies: Managing risks and creating sustainability D Tohãnean, AI Buzatu, CA Baba, B Georgescu Amfiteatru Economic 22 (55), 758-774, 2020 | 79 | 2020 |
The use of event marketing management strategies M Daniel, G Bogdan, Z Daniel Procedia-Social and Behavioral Sciences 46, 5409-5413, 2012 | 62 | 2012 |
E-Learning in higher education: exploratory survey among Romanian students M Felea, I Albăstroiu, C Vasiliu, B Georgescu The International Scientific Conference eLearning and Software for Education …, 2018 | 17 | 2018 |
Social media and IOT wearables in developing marketing strategies. Do SMEs differ from large enterprises? I Maiorescu, M Bucur, B Georgescu, D Moise, VA Strat, ID Zgură Sustainability 12 (18), 7292, 2020 | 10 | 2020 |
Relationship marketing stage of development in Romanian banking industry A Filip, DM Vrânceanu, B Georgescu, DE Marinescu Amfiteatru Economic Journal 18 (41), 199-214, 2016 | 8 | 2016 |
Social media and IOT wearables in developing marketing strategies I Maiorescu, M Bucur, B Georgescu, D Moise, VA Strat, ID Zgura Do SMEs differ from large enterprises, 2020 | 7 | 2020 |
Strategies for Interactive Communication, with External and Internal Stakeholders, in Events' Marketing M Daniel, G Bogdan, Z Daniel Procedia-Social and Behavioral Sciences 46, 5361-5365, 2012 | 7 | 2012 |
Generation Z Romanian Students’ Relation with Rural Tourism—An Exploratory Study MO Tănase, P Nistoreanu, R Dina, B Georgescu, V Nicula, CN Mirea Sustainability 15 (10), 8166, 2023 | 6 | 2023 |
CONSUMER ATTITUDE TOWARDS THE USE OF BLOCKCHAIN TECHNOLOGY. STUDY ON THE IMPLEMENTATION OF THE" GREEN DEAL" STRATEGY FOR ORGANIC FOODS B Georgescu, CB Onete, DA Pleșea, SD Chița, Ș Sava Amfiteatru Economic 24 (60), 379-394, 2022 | 6 | 2022 |
Strategies for Interactive Communication, with External and Internal Stakeholders D Moise, B Georgescu, D Zgură Events’ Marketing. Procedia-Social and Behavioral Sciences 46, 5361-5365, 2012 | 5 | 2012 |
Identifying the optimum price strategy of airlines companies for customer attraction and loyalty B Georgescu, P Nistoreanu, LD Anghel, R Negoi, D Moise Management of Technological Changes, 141-144, 2011 | 5 | 2011 |
The born global model for Romanian small and medium enterprises internationalization AM Stănculescu, L Grigore, AM Gagea, B Georgescu Studia Universitatis Babes-Bolyai, Negotia 1, 2010 | 5 | 2010 |
Pregătit pentru succes J Keller, B Georgescu Curtea Veche Publishing, 2019 | 4 | 2019 |
IMPORTANCE OF SUSTAINABLE ECO-TOURISM IN EUROPE AS PERCEIVED BY WEB SEARCHES. CB Onete, S Budz, KD Starosta, B Georgescu Quality-Access to Success 20, 2019 | 3 | 2019 |
Employee’s Motivation as a Critical Element of Internal Marketing. Case Study: The Use of Non-Financial Motivation Through Sport Activities O Bogdan, C Mihaela, F Alina, G Bogdan ANALELE UNIVERSITĂȚII DIN ORADEA, 1035, 2008 | 3 | 2008 |
Total quality management from the perspective of organizational culture G Bogdan, M Daniel, CA Francisca International Conference on Marketing and Business Development Journal 1 (1 …, 2018 | 2 | 2018 |
The importance of price in marketing acceptance in the services sector in general, and in air transport services in particular B Georgescu International Research Institute, Some Current Issues in Economics, 170-174, 2015 | 2 | 2015 |
Optimal Monetary Areas and European Experience B Georgescu, VI Popescu International Journal of Economic Practices and Theories 4 (6), 1024-1029, 2014 | 2 | 2014 |
Aspecte definitorii privind sistemele de management al calitatii in intreprinderile mici si mijlocii B Nistoreanu, C Filip, B Georgescu Revista de Marketing Online (Journal of Online Marketing) 4 (4), 100-107, 2010 | 2 | 2010 |
Legea contenciosului administrativ nr. 554/2004 adnotată GV Bîrsan, B Georgescu Hamangiu, Bucharest, 2008 | 2 | 2008 |