| Cross-generational analysis of information searching based on social media in Romania. DC Dabija, R Babut, V Dinu, MI Lugojan Transformations in Business & Economics 16 (2), 2017 | 67 | 2017 |
| Enhancing apparel store patronage through retailers’ attributes and sustainability. A generational approach DC Dabija, R Băbuț Sustainability 11 (17), 4532, 2019 | 64 | 2019 |
| An approach to sustainable development from tourists’ perspective. Empirical evidence in Romania DC Dabija, R Băbuţ Empirical Evidence in Romania (October 30, 2013). Amfiteatru Economic …, 2013 | 60 | 2013 |
| Empirical study on the impact of service, communication and corporate social responsability on the image of Romanian retail brands DC Dabija, R Băbuţ Procedia-Social and Behavioral Sciences 109, 906-912, 2014 | 35 | 2014 |
| Cercetări de marketing I Plăiaş, A Buiga, R Comiati, AC Mureşan, CV Nistor, MC Pop Cluj-Napoca: Risoprint, 2008 | 35* | 2008 |
| Enhancing consumers’ satisfaction and loyalty of retailers in Romania through store ambiance and communication DC Dabija, R Băbuţ Procedia Economics and Finance 15, 371-382, 2014 | 33 | 2014 |
| Generating loyalty towards fast fashion stores: A cross-generational approach based on store attributes and socio-environmental responsibility DC Dabija, V Câmpian, AR Pop, R Băbuț Oeconomia Copernicana 13 (3), 891-934, 2022 | 25 | 2022 |
| Marketingul serviciilor - Ramuri si domenii prestatoare A Vorzsak, MF Bacila, R Cocean, MA Alt, OI Moisescu, CV Nistor, CM Pop, ... Alma Mater Cluj-Napoca 2, 433, 2004 | 24* | 2004 |
| Employers’ perception of competences acquired through academic marketing training in knowledge based economy I Plaias, CM Pop, R Băbuţ, DC Dabija Amfiteatru Economic 13 (30), 448-463, 2011 | 19 | 2011 |
| Empirical research on the impact of location and service on the retail brand image DC Dabija, R Babut Annals of the University of Oradea, Econimic science series, 813-819, 2012 | 18* | 2012 |
| Marketingul serviciilor Á Vorzsák, CM Pop Editia a II-a. Cluj-Napoca: Presa Universitarä Clujeanä, 2004 | 18 | 2004 |
| The Impact of Consumers Attitude toward Advertising on Product Attitude R Babut, I Plaias Interdisciplinary Management Research, VI, Croatia, 727-738, 2010 | 17 | 2010 |
| COMPETENCES ACQUIRED BY GRADUATES THROUGH MARKETING HIGHER EDUCATION TRAINING–FINDINGS FROM THE EMPLOYERS’PERSPECTIVE I Plăiaş, CM Pop, DC Dabija, R Băbuţ Annals of the University of Oradea, Economic Science Series 20 (2), 2011 | 10 | 2011 |
| A customer-oriented approach to satisfaction with public service providers. Empirical findings from a market undergoing liberalization DC DABIJA, R Băbuţ, CM POP Transylvanian Review of Administrative Sciences 9 (SI), 26-49, 2013 | 9 | 2013 |
| Building loyalty in retailing through in-store management and communication DC Dabija, R Băbuţ 7th International Conference on Business Excellence–Business Excellence …, 2012 | 9 | 2012 |
| THE IMPACT OF ENDORSERS’ CHARACTERISTICS ON CONSUMERS’ REACTION TO THE ADS R Comiati, I PLAIAS Management and Marketing Journal 8 (1), 37-48, 2010 | 8 | 2010 |
| Can attitude to advertisement influence brand attitude and purchase intention? Empirical findings from the Romanian Banking system R Babut, DC Dabija The Proceedings of the International Conference" Marketing-from Information …, 2012 | 7 | 2012 |
| Enhancing apparel store patronage through retailers' attributes and sustainability. A generational approach. Sustainability, 11 (17), 4532 DC Dabija, R Băbuț | 6 | 2019 |
| Information Search Behavior Based on Social Media. A Generational Perspective in Romania DC Dabija, R Babut, MI Lugojan The Proceedings of the International Conference" Marketing-from Information …, 2016 | 6 | 2016 |
| Expectations of Millennial consumers regarding online shopping and fulfilment DB Grant, DC Dabija, C Colicchia, A Creazza, B Philipp, K Spens, ... 2017 Annual Logistics Research Network (LRN) Conference, 356-363, 2017 | 5 | 2017 |
Dan-Cristian DabijaMarketing Professor, Babeș-Bolyai UniversityBestätigte E-Mail-Adresse bei econ.ubbcluj.ro
