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DANIELA IONITA
DANIELA IONITA
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Title
Cited by
Cited by
Year
Entrepreneurial marketing: a new approach for challenging times
D IONIŢĂ
Management & Marketing 7 (1), 2012
2602012
Success and Goals: An Exploratory Research in Small Enterprises
D Ioniţă
Procedia Economics and Finance 6, 503-511, 2013
492013
Value Creation Attributes—Clustering Strategic Options for Romanian SMEs
A Stancu, A Filip, MI Roșca, D Ioniță, R Căplescu, A Cānda, LD Roșca
Sustainability 12 (17), 7007, 2020
192020
How advertising avoidance affects visual attention and memory of advertisements
LF Onișor, D Ioniță
Journal of Business Economics and Management 22 (3), 656-674, 2021
172021
Exploratory Research on the Organizational Learning in Small Enterprises and Implications for the Economic Higher Education
C Bălan, D Ioniţă
The AMFITEATRU ECONOMIC journal 13 (30), 464-481, 2011
92011
ENTREPRENEURIAL CLUSTERS IN EUROPEAN UNION. A MACROECONOMIC COMPARATIVE ANALYSIS
D Ionita, I Dumitru, M Constantinescu, S Caescu
Amfiteatru Economic 17 (38), 93, 2015
7*2015
An exploratory research on change and performance in small and medium enterprises in Romania
D IONIȚĂ
Management & Marketing 8 (1), 2013
42013
Romanian Consumer Behaviour and Payment Choice in Online Shopping. A Marketing Perspective
M Constantinescu, A Orindaru, D Ioniță, ȘC Căescu
Innovative Models to Revive the Global Economy, 40-48, 2020
22020
Crowdsourcing and Outsourcing: Friends or Foes?
D Ioniţă, LF Onişor
Journal of Emerging Trends in Marketing and Management 1 (1), 52-61, 2016
22016
Using a Digital Platform to Support Market Research for SMEs
D Ioniță, SA Olaleye, LF Onișor
Proceedings of the International Conference on Economics and Social Sciences …, 2020
12020
Digital Empowerment: How Small B to B Companies Remodel the Value Chain Through Digital Platforms
H Huo, D Ioniță, LF Onișor, A Stancu
Journal of Business-to-Business Marketing, 1-19, 2024
2024
SME and digital transformation: a dream too far?
D Ioniță, IA Olteanu
Journal of Emerging Trends in Marketing and Management 1 (1), 7-16, 2023
2023
CRM Software Adoption by Small Enterprises
D Ioniță, A Orīndaru, M Bratu
Journal of Emerging Trends in Marketing and Management 1 (1), 189-199, 2023
2023
Assessing Corporate Clients' Expectations on Relationship Building with a Digital Marketing Agency - a Qualitative Approach
A Orindaru, M Constantinescu, D Ionita, SC Caescu, F Botezatu
Journal of Emerging Trends in Marketing and Management 1 (1), 319-326, 2020
2020
Where to Place an Online Ad: An Eye-Tracking Experiment
D Ioniță, LF Onișor
The Bucharest University of Economic Studies Publishing House, 12, 2019
2019
Crowdsourcing Platforms: Users’ Experience Exposed
LF Onişor, D Ioniţă
Journal of Emerging Trends in Marketing and Management 1 (1), 9-22, 2016
2016
Strategic Change In Small Enterprises: An Option Or An Obligation?
D IONIȚĂ
REVISTA ECONOMICĂ, 2012
2012
Small enterprises and strategic orientations during economic crisis
D Ionita
Revista Economica 57 (4), 132-140, 2011
2011
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Articles 1–18