The impact of COVID-19 on consumer behavior in retail banking. Evidence from Romania CG Baicu, IP Gārdan, DA Gārdan, G Epuran Management & Marketing 15 (s1), 534-556, 2020 | 210 | 2020 |
Integrating the principles of green marketing by using big data. Good practices M Andronie, DA Gārdan, I Dumitru, IP Gārdan, IE Andronie, C Uță Amfiteatru Economic 21 (50), 258-269, 2019 | 45 | 2019 |
The perspective of e-business sustainability and website accessibility of online stores CA Paștiu, I Oncioiu, DA Gārdan, SȘ Maican, IP Gārdan, AC Muntean Sustainability 12 (22), 9780, 2020 | 42 | 2020 |
Bioeconomy development and using of intellectual capital for the creation of competitive advantages by SMEs in the field of biotechnology DA Gārdan, M Andronie, IP Gārdan, IE Andronie, M Iatagan, I Hurloiu Amfiteatru Economic 20 (49), 647-666, 2018 | 34 | 2018 |
Enhancing consumer experience through development of implicit attitudes using food delivery applications DA Gārdan, G Epuran, CA Paștiu, IP Gārdan, DC Jiroveanu, AS Tecău, ... Journal of Theoretical and Applied Electronic Commerce Research 16 (7), 2858 …, 2021 | 32 | 2021 |
Consumers’ attitude towards renewable energy in the context of the energy crisis IP Gārdan, A Micu, CA Paștiu, AE Micu, DA Gārdan Energies 16 (2), 676, 2023 | 23 | 2023 |
Implementation of marketing principles-a necessity in primary school education S Sferle, DA Gardan, SC Gudei, IP Geangu Contemporary Readings in law and social justice 4 (2), 764, 2012 | 22 | 2012 |
Modernisation of higher education in the context of European integration? A comparative analysis G Epuran, IP Gārdan, DA Gārdan, B Tescașiu Amfiteatru Economic Journal 18 (42), 351-368, 2016 | 20 | 2016 |
User-Generated Multimedia Content Impact on the Destination Choice: Five Dimensions of Consumer Experience IP Gardan, A Mauri, I Dumitru, DA Gārdan, SȘ Maican, D Moise Electronics 11 (16), 2570, 2022 | 18 | 2022 |
ROMANIAN CONSUMER PERCEPTION TOWARDS MOBILE MARKETING CAMPAIGNS. I Cătoiu, DA Gārdan Annales Universitatis Apulensis-Series Oeconomica 12 (2), 2010 | 18 | 2010 |
Touristic SME’s competitiveness in the light of present challenges—a qualitative approach DA Gārdan, I Dumitru, IP Gārdan, CA Paștiu Sustainability 12 (21), 9191, 2020 | 16 | 2020 |
Applying marketing principles in the field of medical services–an ethical challenge? I Cătoiu, IP Geangu, DA Gārdan Procedia Economics and Finance 6, 449-456, 2013 | 16 | 2013 |
Responsible Banking Practices During The Covid-19 Pandemic: Findings From Romania CG Baicu, IP Gārdan, DA Gārdan, DC Jiroveanu Annales Universitatis Apulensis Series Oeconomica 2 (22), 146-157, 2020 | 14 | 2020 |
Marketing research regarding mobile marketing implications for Romanian services consumers GD Adrian, I Gardan Proceedings of the 6th International Conference on Business Excellence, Braşov 1, 2011 | 14 | 2011 |
The evolution of textile and clothing industry in Romania: an analysis from the perspective of imports and exports determinants/Evolutia industriei textile si de confectii din … G Bratucu, G Epuran, DA Gārdan, F Bumbas, A Zamfirache, IP Gārdan Industria Textila 68 (2), 147, 2017 | 12* | 2017 |
CUSTOMER LOYALTY-SPECIFIC FEATURES OF RETAIL ACTIVITY IN BUCHAREST. I Cătoiu, DA Gārdan, IP Geangu Annales Universitatis Apulensis-Series Oeconomica 14 (1), 2012 | 12 | 2012 |
Hedonic value of clothing products G Epuran, IP Gardan, DA Gardan, F Bumbas Industria Textila 66 (3), 164-168, 2015 | 11 | 2015 |
Sport events customers’ behavior in the light of hedonic consumption DA Gārdan, IP Gārdan, M Andronie, I Dumitru International Journal of Marketing Studies 12 (3), 26-40, 2020 | 10 | 2020 |
Pas, tiu, CA; Gārdan, IP; Jiroveanu, DC; Tecau, AS; Prihoanca, DM Enhancing Consumer Experience through Development of Implicit Attitudes Using Food Delivery Applications DA Gārdan, G Epuran J. Theor. Appl. Electron. Commer. Res 16, 2858-2882, 2021 | 9 | 2021 |
Tescas, iu, B G Epuran, IP Gārdan, DA Gārdan Tecău, AS, 0 | 9 | |