| Marketing international teorie si practica NA Pop, DC Dabija, I Dumitru, C Pelau, EC Petrescu Editura Uranus, Bucuresti, 2011 | 43* | 2011 |
| Marketing strategic: o abordare īn perspectiva globalizarii I Dumitru Uranus, 2004 | 34 | 2004 |
| Marketing internaţional NA Pop, I Dumitru Uranus, 2001 | 30 | 2001 |
| Marketing communication as a vector of the Romanian small businesses sustainable development IC Popescu, I Dumitru, C Vegheş, C Kailani Amfiteatru Economic 15 (7), 671-686, 2013 | 20 | 2013 |
| The development of a methodological framework of market orientation implementation: a value chain perspective A Pandelica, I Pandelica, I Dumitru Journal of American Academy of Business, Cambridge 14 (2), 285-292, 2009 | 19 | 2009 |
| Integrating the principles of green marketing by using big data. Good practices M Andronie, DA Gārdan, I Dumitru, IP Gārdan, IE Andronie, C Uță Amfiteatru Economic 21 (50), 258-269, 2019 | 17 | 2019 |
| What is Market Orientation and How Did It Evolve During the Time? What do the Empiric Findings Show IP Ionel Dumitru, Amalia Pandelica | 16* | 2009 |
| Marketing strategic I Dumitru O abordare īn perspectiva globarizării (Strategic, 2004 | 14 | 2004 |
| Organizational performance and digitalization in industry 4.0 D Tohanean, SG Toma, I Dumitru The Journal'Emerging Trends in Marketing and Management 1 (1), 282-293, 2018 | 12 | 2018 |
| PARTICULARITIES OF THE COMPETITIVE ENVIRONMENT IN THE BUSINESS TO BUSINESS FIELD. ŞC Căescu, I Dumitru Management & Marketing 6 (2), 2011 | 12 | 2011 |
| Assuming Social Responsibility by Companies through the Exchanges They Perform: A Stakeholders Approach S Boboc, I Dumitru, A Stancu Transformations in Business & Economics 8 (3), 77-92, 2009 | 9 | 2009 |
| ETHICAL AND LEGAL ASPECTS OF MARKETING ACTIVITY IN THE FIELD OF DENTAL HEALTHCARE SERVICES. IP Geangu, I Dumitru, D Gardan Contemporary Readings in Law & Social Justice 5 (2), 2013 | 8 | 2013 |
| Entrereneurial Clusters in European Union. A Macroeconomic Comparative Analysis D Ioniţă, I Dumitru, M Constantinescu, Ş Căescu Amfiteatru Economic Journal 17 (38), 93-106, 2015 | 7 | 2015 |
| Touristic SME’s Competitiveness in the Light of Present Challenges—A Qualitative Approach DA Gārdan, I Dumitru, IP Gārdan, CA Paștiu Sustainability 12 (21), 9191, 2020 | 4 | 2020 |
| The supply chain, a strategic marketing approach I Dumitru, ŞC Căescu Amfiteatru Economic Journal 15 (33), 116-127, 2013 | 4 | 2013 |
| Sport Events Customers’ Behavior in the Light of Hedonic Consumption DA Gārdan, IP Gārdan, M Andronie, I Dumitru International Journal of Marketing Studies 12 (3), 26-40, 2020 | 3 | 2020 |
| Romanian food waste analysis I Dumitru, AG Burghiu New Trends in Sustainable Business and Consumption; Editura ASE: Bucharest …, 2019 | 3 | 2019 |
| The influence of graduates professional experience over general business perception I Dumitru, AF Cruceru, ŞC Căescu Metalurgia International 18 (7), 2013 | 2 | 2013 |
| Using Marketing Research in Education Field I Dumitru International Journal of Economic Practices and Theories 3 (2), 87-91, 2013 | 2 | 2013 |
| Comunicarea de marketing–vector al consolidării afacerilor īntreprinderilor mici și mijlocii, din perspectiva dezvoltării durabile IC Popescu, I Dumitru, C Vegheș, C Kailani Revista Amfiteatru Economic nr. Special 7, 493-509, 2013 | 2 | 2013 |
Iuliana Petronela Gārdan GeanguAssoc Professor of Marketing, Spiru Haret UniversityVerified email at spiruharet.ro
