| Strategic orientation, organizational structure, and the associated effects on performance in industrial firms L Pleshko, I Nickerson Academy of Strategic Management Journal 7 (1), 95-110, 2008 | 119 | 2008 |
| Presenting the dimensionality of an ethics scale pertaining to tax evasion I Nickerson, L Pleshko, RW McGee J. Legal Ethical & Regul. Isses 12, 1, 2009 | 100 | 2009 |
| Strategic orientation, organisational structure, and the associated effects on performance LP Pleshko Journal of Financial Services Marketing 12, 53-64, 2007 | 86 | 2007 |
| Categories of customer loyalty: An application of the customer loyalty classification framework in the fast food hamburger market RA Heiens, LP Pleshko Journal of Food Products Marketing 3 (1), 1-12, 1996 | 71 | 1996 |
| An investigation of the relationships among consumer satisfaction, loyalty, and market share in Kuwaiti loan services A Al-Wugayan, LP Pleshko, SM Baqer Journal of Financial Services Marketing 13, 95-106, 2008 | 55 | 2008 |
| Customer satisfaction and loyalty in the Kuwaiti retail services market: why are satisfied buyers not always loyal buyers? LP Pleshko, RA Heiens The International Review of Retail, Distribution and Consumer Research 25 (1 …, 2015 | 53 | 2015 |
| A contingency theory approach to market orientation and related marketing strategy concepts: does fit relate to profit performance? RA Heiens, LP Pleshko Management and Marketing 6 (1), 19, 2011 | 48 | 2011 |
| The contemporary product-market strategy grid and the link to market orientation and profitability LP Pleshko, RA Heiens Journal of Targeting, Measurement and Analysis for Marketing 16, 108-114, 2008 | 48 | 2008 |
| A study of satisfaction, loyalty, and market share in Kuwait banks A Al-Wugayan, LP Pleshko Allied Academies International Conference. Academy for Studies in …, 2010 | 32 | 2010 |
| The profit effects of product-market growth strategy: A financial services example LP Pleshko, N Souiden Journal of financial services marketing 7, 258-266, 2003 | 31 | 2003 |
| The impact of strategic consistency on market share and ROA L P. Pleshko, R A. Heiens, P Peev International Journal of Bank Marketing 32 (3), 176-193, 2014 | 29 | 2014 |
| A path analysis study of the relationships among consumer satisfaction, loyalty, and market share in retail services LP Pleshko, SM Baqer Academy of Marketing Studies Journal 12 (2), 111-127, 2008 | 28 | 2008 |
| A contingency theory approach to market orientation and related marketing strategy concepts: does fit relate to share performance? LP Pleshko, RA Heiens Academy of Banking Studies Journal 10 (1), 2011 | 21 | 2011 |
| Relationships of environmental characteristics, formalized planning, and organizational design to performance PA Stanwick, LP Pleshko The International Journal of Organizational Analysis 3 (2), 175-197, 1995 | 21 | 1995 |
| An investigation into the relationship between consumer satisfaction, marketing performance, and firm performance in a services environment LP Pleshko, JJ Cronin Jr Journal of Customer Service in Marketing & Management 3 (1), 7-17, 1997 | 19 | 1997 |
| Multiple measures of loyalty: validity and reliability tests in two retail settings LP Pleshko Academy of Marketing Studies Journal 10 (1), 77-88, 2006 | 18 | 2006 |
| Heavy versus light users: A preliminary study of behavior patterns in retail services LP Pleshko, S Al-Houti Academy of Marketing Studies Journal 16, 61, 2012 | 17 | 2012 |
| The relationship of market-orientation to performance: an investigation using organizational structure, organizational strategy, and the environment as moderators LP Pleshko The Florida State University, 1993 | 17 | 1993 |
| The market share impact of the fit between market leadership efforts and overall strategic aggressiveness LP Pleshko, RA Heiens Business and Economics Research Journal 3 (3), 1, 2012 | 16 | 2012 |
| EXAMINING THE EFFECTS OF STRATEGIC MARKETING INITIATIVE AND FIRST-MOVER EFFORTS ON MARKET SHARE PERFORMANCE. R Heiens, L Pleshko, R Leach Marketing Management Journal 14 (1), 2004 | 16 | 2004 |
