A comparative eye tracking study of usability—towards sustainable web design M Țichindelean, MT Țichindelean, I Cetină, G Orzan Sustainability 13 (18), 10415, 2021 | 22 | 2021 |
Studying the user experience in online banking services: an eye-tracking application ȚB Monica, C Iuliana, Ț Mihai Studies in Business and Economics 14 (2), 193-208, 2019 | 11 | 2019 |
Neuromarketing Services: an Analysis of International Specialists' Experience M Țichindelean, I Cetină, M Țichindelean Proceedings of the 12th International Management Conference, 807-816, 2018 | 7 | 2018 |
A STUDY OF BANKING MARKETERS'PERCEPTION REGARDING THE USE OF NEUROMARKETING TECHNIQUES IN BANKING SERVICES M Țichindelean, M Țichindelean Annales Universitatis Apulensis: Series Oeconomica 21 (2), 73-82, 2019 | 6 | 2019 |
USABILITY OF BANKING WEBSITES-AN EYE-TRACKER STUDY. I CETINĂ, V RĂDULESCU Economic Computation & Economic Cybernetics Studies & Research 53 (4), 2019 | 1 | 2019 |
HOW BRAND PERSONALITY INFLUENCES CONSUMER’S BRAND PREFERENCE M Țichindelean, MT BECA Bulletin of Taras Shevchenko National University of Kyiv Economics, 2015 | 1 | 2015 |
Neuromarketing Reseach: ethics, procedures and perceptions of parties involved ȚBM Teodora Bulletin of Kyiv National University named after Taras Shevchenko. Series …, 2019 | | 2019 |
Culture and Personality as Brand Preference Influencers ȚM Țichindelean (Beca) Monica Teodor International Business Information Management Association Conference, 2018 | | 2018 |
Brand Name Translation as a Decisive Factor in Positioning Foreign Brands On Chinese Market (II) IE GÎȚĂ, MT BECA, I CETINĂ Revista Transilvania, 57-63, 2018 | | 2018 |
An Analysis Of The Marketing Scientific Research In Romania L Dumitrescu, M ȚICHINDELEAN, M Teodora Revista Economică 69 (5), 2017 | | 2017 |
Brand Name Translation as a Decisive Factor in Positioning Foreign Brands On Chinese Market (I) IE GÎȚĂ, MTBI CETINĂ | | 2017 |
Neuromarketing‑Aplicații în Domeniul Comportamentul Consumatorului. I Cetină, M Beca Romanian Journal of Marketing, 2016 | | 2016 |