| Antecedents and consequences of bank reputation: a comparison of the United Kingdom and Spain B Ruiz, JA García, AJ Revilla International Marketing Review 33 (6), 781-805, 2016 | 107 | 2016 |
| Determinants of reputation of leading Spanish financial institutions among their customers in a context of economic crisis B Ruiz, Á Esteban, S Gutiérrez BRQ Business Research Quarterly 17 (4), 259-278, 2014 | 102 | 2014 |
| Desarrollo de un concepto de reputación corporativa adaptado a las necesidades de la gestión empresarial B Ruiz, S Gutiérrez, Á Esteban Strategy & Management Business Review 3 (1), 9-31, 2012 | 58 | 2012 |
| Analyzing the relationship between CSR and reputation in the banking sector B Ruiz, JA Garcia Journal of Retailing and Consumer Services 61, 102552, 2021 | 53 | 2021 |
| A multi-country study of bank reputation among customers in Africa: Key antecedents and consequences CN Osakwe, B Ruiz, H Amegbe, NB Chinje, JH Cheah, T Ramayah Journal of Retailing and Consumer Services 56, 102182, 2020 | 49 | 2020 |
| Exploring the role of time perspective in leisure choices: What about the balanced time perspective? JA García, B Ruiz Journal of Leisure Research 47 (5), 515-537, 2015 | 43 | 2015 |
| Reputación bancaria durante la crisis económica. Comparación entre las principales entidades financieras desde la perspectiva del cliente B Ruiz, A Esteban, S Gutiérrez Universia Business Review, 16-34, 2014 | 36 | 2014 |
| Modelling customer-based bank reputation: the moderating role of uncertainty avoidance B Ruiz, JA García International Journal of Bank Marketing 37 (1), 340-361, 2019 | 29 | 2019 |
| Spain's reputation in China: analysing its effects on attitudes towards Spanish olive oil JA Garcia, B Ruiz British Food Journal 123 (11), 3536-3556, 2021 | 10 | 2021 |
| Dsp control of an active power line conditioning system JM Carrasco, M Perales, B Ruiz, E Galván, LG Franquelo, S Gutierrez, ... EUROPEAN CONFERENCE ON POWER ELECTRONICS AND APPLICATIONS 3, 3.1021-3.1026, 1997 | 10 | 1997 |
| Pro-environmental behaviour in China: analysing the impact of attitudinal and contextual factors (Comportamiento proambiental en China: analizando el impacto de los factores … K Zhang, B Ruiz, JA García, M Amérigo PsyEcology 13 (2), 232-257, 2022 | 6 | 2022 |
| Bank Positioning and Cause-Related Marketing: The Case of Contactmore by ING B Ruiz, JA García Cause-Related Marketing: Case Studies From a Global Perspective, 179-187, 2021 | 2 | 2021 |
| Una Revisión Sistemática del Papel del Tiempo en el Comportamiento del Consumidor JA García, B Ruiz International Journal of Marketing, Communication and New Media 4 (6), 2016 | 2 | 2016 |
| Social Marketing for Flood Risk Management: A Local Communication Campaign in Spain JA Garcia, JM Bodoque, M Amerigo, B Ruiz, A Diez-Herrero Applied Social Marketing and Quality of Life: Case Studies from an …, 2021 | 1 | 2021 |
| A Systematic Review of the Role of Time in Consumer Behaviour JA Garcia, B Ruiz INTERNATIONAL JOURNAL OF MARKETING COMMUNICATION AND NEW MEDIA 4 (6), 29-47, 2016 | 1 | 2016 |
| Reputación de las principales entidades financieras desde la perspectiva del cliente. B Ruiz Sánchez Universidad de Castilla-La Mancha, 2013 | 1 | 2013 |
| BusinessReview B Ruiz, A Esteban, S Gutiérrez Recuperado el, 0 | 1 | |
| Teaching Notes MM Galan-Ladero, C Galera-Casquet, HM Alves, MM Galan-Ladero, ... Cause-Related Marketing: Case Studies From a Global Perspective, 313-435, 2021 | | 2021 |
| Impacto de la reputación de España en las actitudes hacia el aceite de oliva español: un análisis empírico en el mercado chino JA García, B Ruiz UEVOS ENFOQUES DE MARKETIN, 163, 2020 | | 2020 |
| ¿ Cómo ha influido la crisis económica en la reputación bancaria?: un análisis comparativo entre los consumidores británicos y españoles BR Sánchez, JAG Martín Nuevos escenarios y retos socioeconómicos tras la crisis: una perspectiva …, 2017 | | 2017 |
