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ANCA FRANCISCA CRUCERU
Title
Cited by
Cited by
Year
Consumers’ behavior concerning sustainable packaging: An exploratory study on Romanian consumers
G Orzan, AF Cruceru, CT Bălăceanu, RG Chivu
Sustainability 10 (6), 1787, 2018
2032018
Sustainable supply chain management strategy influence on supply chain management functions in the oil and gas distribution industry
MS Florescu, EG Ceptureanu, AF Cruceru, SI Ceptureanu
Energies 12 (9), 1632, 2019
502019
Customer relationships through sales forces and marketing events
AF Cruceru, D Moise
Procedia-Social and Behavioral Sciences 109, 155-159, 2014
412014
An empirical study of promoting different kinds of events through various social media networks websites
D Moise, AF Cruceru
Procedia-Social and Behavioral Sciences 109, 98-102, 2014
412014
Consumers’ attitude and intention towards organic fruits and vegetables: Empirical study on romanian consumers
V Radulescu, I Cetina, AF Cruceru, D Goldbach
Sustainability 13 (16), 9440, 2021
392021
Consumers’ behavior concerning sustainable packaging: An exploratory study on Romanian consumers. Sustainability, 10 (6), 1787
G Orzan, AF Cruceru, CT Bălăceanu, RG Chivu
222018
The use of gamification in events marketing
D Moise, AF Cruceru
International Journal of Economic Practices and Theories 4 (2), 185-190, 2014
172014
Gestiunea forţelor de vânzare
R Zaharia, A Cruceru
Editura Uranus, Bucureşti, 2002
152002
The role of marketing audit in evaluation sustainable marketing performance in romanian organizations
D Serbănică, V Radulescu, AF Cruceru
Amfiteatru Economic 17 (40), 1011-1021, 2015
142015
Social responsibility of the organization to consumers through corporate communication.
AF CRUCERU, V RĂDULESCU
Romanian Journal of Marketing, 2014
82014
Benchmarking-a method of improving organizational competitiveness.
AF Cruceru
Romanian Journal of Marketing, 2013
82013
Tehnici promoţionale
AF Cruceru
Uranus, 2009
72009
Consumers’ behavior concerning sustainable packaging: an exploratory study on Romanian consumers. Sustainability (Switzerland) 10 (6), 1787 (2018)
G Orzan, AF Cruceru, CT Balaceanu, RG Chivu
62018
Competitive and Anti-Competitive Strategies on the Romanian Market
R Zaharia, AF Cruceru, AV Angheluta
Transformations in Business & Economics 8 (3), 60-76, 2009
62009
Marketing: strategii concurenţiale
AF Cruceru
Editura Universitară, 2006
62006
JOB SATISFACTION AND SERVICES BUSINESS SUSTAINABILITY-EMPIRICAL STUDY USING ROLE THEORY.
V RĂDULESCU, LD ANGHEL, I CETINĂ, AF Cruceru, LF ONIȘOR
Economic Computation & Economic Cybernetics Studies & Research 54 (4), 2020
52020
Competitive and Anti-Competitive Behavior of Organizations from a Marketing Perspective
AF Cruceru, D Moise
International Journal of Economic Practices and Theories 4 (2), 179-184, 2014
52014
Marketing capabilities and selling capabilities. Implementing a framework guide for a business performance
AF Cruceru, D Moise
Journal of Emerging Trends in Marketing and Management 1 (1), 135-141, 2017
32017
The role of product audit policy in increasing organizational performance
V Rădulescu, AF Cruceru
Annals of the University of Petroşani. Economics 12 (3), 223-230, 2012
32012
Strategii de comunicare promoţională
AF Cruceru
Editura ASE, 2005
32005
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