The role of education on consumer behavior on the insurance market M IONCiCĂ, EC Petrescu, D Ioncică, M Constantinescu Procedia-Social and Behavioral Sciences 46, 4154-4158, 2012 | 51 | 2012 |
Attitude evaluation on using the neuromarketing approach in social media: Matching company’s purposes and consumer’s benefits for sustainable business growth M Constantinescu, A Orindaru, A Pachitanu, L Rosca, SC Caescu, ... Sustainability 11 (24), 7094, 2019 | 46 | 2019 |
Marketingul serviciilor I Cetinć, R Brandabur, M Constantinescu Teorie si Aplicatii, Publishing House Uranus, Bucharest, 2006 | 41 | 2006 |
Innovation within the Strategic Marketing Management of Industrial SMEs as a Response to the Economic Crisis. LD Anghel, M Constantinescu, ŞC Caescu Transformations in Business & Economics 12, 2013 | 19 | 2013 |
Events and their importance in strategic marketing communication M Daniel, S Daniel, C Mihaela, F Alina Annals of the University of Oradea, Economic Science Series 17 (4), 977-981, 2008 | 17 | 2008 |
The Relationship between Quality of Life and Marketing Ethics M Constantinescu Revista Romānă de Marketing/Romanian Journal of Marketing, 37-44, 2011 | 14 | 2011 |
STRATEGIC MARKETING PLANNING IN SPORTS-A PERSPECTIVE OF QUALITY OF LIFE IMPROVEMENT. M Constantinescu, ȘC Căescu, MG Ploeșteanu Annals of the University of Oradea, Economic Science Series 21 (2), 2012 | 13 | 2012 |
Internet buying behavior. Case study: research of AES students' behavior regarding online shopping B Onete, M Constantinescu, A Filip Amfiteatru economic, 18-24, 2008 | 13 | 2008 |
Customer Retention and Customer Loyalty in the Financial Services Industry: Definitions, Importance and Benefits A Filip, M Constantinescu Revista Romānă de Marketing, 221-237, 2007 | 13 | 2007 |
The specifics of the sport product and their implications within the marketing activity M Constantinescu International Journal of Economic Practices and Theories 1 (2), 71-76, 2011 | 12 | 2011 |
Educating young people for quality of life improvement M Constantinescu Procedia-Social and Behavioral Sciences 93, 395-399, 2013 | 11 | 2013 |
Quality of life-sport relationship. Analysis indicators M Constantinescu Management & Marketing 6, 73, 2011 | 10 | 2011 |
Sustainable Development of Urban Green Areas for Quality of Life Improvement—Argument for Increased Citizen Participation M Constantinescu, A Orīndaru, ȘC Căescu, A Pachițanu Sustainability 11 (18), 4868, 2019 | 9 | 2019 |
Considerations regarding the strategic thinking in the marketing of the regional identity, article published in AF Stăncioiu, M Mazilu, ŞC Căescu, M Constantinescu Economica” magazine, year XIV no 4, 56, 2006 | 9 | 2006 |
Services marketing I Cetină, R Brandabur, M Constantinescu Uranus Press, Bucharest, 2005 | 9 | 2005 |
The Brand of an Athlete–Reconsidering Its Dimensions M Constantinescu Journal of Emerging Trends in Marketing and Management 1 (1), 354-363, 2016 | 8 | 2016 |
Using public relations in sports D Serbanica, M Constantinescu Romanian Journal of Marketing, 30, 2016 | 8 | 2016 |
The influence of the Global Economic Crisis on the Strategic Marketing Instruments Used by Companies on the Romanian B2B Market CSC Şerbănică, Daniel, Constantinescu, Mihaela TRANSFORMATIONS IN BUSINESS & ECONOMICS 8 (3 (18)), 44-60, 2009 | 8 | 2009 |
Planificarea de marketing īn turism-concepte şi aplicaţii AF Stăncioiu, Ş Căescu, M Constantinescu, A Filip, FT Ionescu Editura Economică, Bucureşti, 2005 | 8 | 2005 |
Entrereneurial Clusters in European Union. A Macroeconomic Comparative Analysis D Ioniţă, I Dumitru, M Constantinescu, Ş Căescu Amfiteatru Economic Journal 17 (38), 93-106, 2015 | 7 | 2015 |