| MARKETING ETHICS AND POST-MODERN ERA. A BRETCU Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2013 | 9 | 2013 |
| TOTAL QUALITY MANAGEMENT AND THE COLLABORATIVE ADHOCRACY. A Bretcu, S Demyen Annals of the University of Oradea, Economic Science Series 27 (1), 2018 | 8 | 2018 |
| MARKETING CONTROLLING AND PRICE POLICY FOR SMEs. A BRETCU Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2014 | 8 | 2014 |
| ECOMARKETING, THE RESPONSE OF MARKETING TO CONTEMPORARY SOCIETY'S ETHICAL REQUIREMENTS. A Bretcu Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2019 | 3 | 2019 |
| THE HALO EFFECT IN SMALL ENTERPRISES'MARKETING. A BRETCU Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2019 | 3 | 2019 |
| ORGANISATIONS, BETWEEN SOCIAL RESPONSIBILITY AND GREENWASHING. A BRETCU, A BOSÂNCEANU Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2017 | 3 | 2017 |
| Importance of the human factor in the knowledge-based society A Bretcu Ecoforum journal 5 (1), 2016 | 3 | 2016 |
| COMPETITIVE STRATEGIES BETWEEN THE RED OCEAN AND BLUE OCEAN. A BRETCU Analele Universitatii'Eftimie Murgu'Resita. Fascicola II. Studii Economice, 2018 | 2 | 2018 |
| CHALLENGES FOR ROMANIAN SMALL AND MEDIUM-SIZED ENTREPRISES ON THE EUROPEAN SINGLE MARKET. A Bretcu, M Milos Annals of DAAAM & Proceedings, 2009 | 1 | 2009 |
| BRAND IDENTITY BETWEEN AESTHETICS AND ELOQUENCE. A Bretcu Annals of Eftimie Murgu University Resita, Fascicle II, Economic Studies, 2011 | | 2011 |
| GLOBAL LABEL BRANDS COMPONENTS. A BRETCU Annals of Eftimie Murgu University Resita, Fascicle II, Economic Studies, 2010 | | 2010 |
| STRATEGIES FOR REENGINEERING FOR THE ROMANIAN FIRMS. A Bretcu Annals of DAAAM & Proceedings, 2009 | | 2009 |
| Applying benchmarking in romanian enterprises A Bretcu Annals of DAAAM & Proceedings, 165-167, 2008 | | 2008 |
