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Suzanne C Makarem
Suzanne C Makarem
Associate Professor of Marketing, Virginia Commonwealth University
Verified email at vcu.edu
Title
Cited by
Cited by
Year
Satisfaction in technology‐enabled service encounters
SC Makarem, SM Mudambi, JS Podoshen
Journal of Services Marketing 23 (3), 134-144, 2009
1972009
Consumer boycott behavior: An exploratory analysis of twitter feeds
SC Makarem, H Jae
Journal of consumer affairs 50 (1), 193-223, 2016
1762016
Design benefits, emotional responses, and brand engagement
F Franzak, S Makarem, H Jae
Journal of Product & Brand Management 23 (1), 16-23, 2014
1282014
Consumer responses to functional, aesthetic and symbolic product design in online reviews
M Candi, H Jae, S Makarem, M Mohan
Journal of Business Research 81, 31-39, 2017
1052017
Patient satisfaction with healthcare delivery systems
I Baalbaki, ZU Ahmed, VH Pashtenko, S Makarem
International Journal of Pharmaceutical and Healthcare Marketing 2 (1), 47-62, 2008
992008
Hospital ability to attract international patients: a conceptual framework
M Al‐Amin, SC Makarem, R Pradhan
International Journal of Pharmaceutical and Healthcare Marketing 5 (3), 205-221, 2011
612011
Using a class blog for student experiential learning reflection in business courses
JL Ferguson, SC Makarem, RE Jones
Journal of Education for Business 91 (1), 1-10, 2016
522016
Beyond the service process: The effects of organizational and market factors on customer perceptions of health care services
SC Makarem, M Al-Amin
Journal of Service Research 17 (4), 399-414, 2014
512014
The effects of hospital-level factors on patients' ratings of physician communication
M Al-Amin, SC Makarem
Journal of Healthcare Management 61 (1), 28-41, 2016
472016
Efficiency and hospital effectiveness in improving Hospital Consumer Assessment of Healthcare Providers and Systems ratings
M Al-Amin, SC Makarem, M Rosko
Health care management review 41 (4), 296-305, 2016
362016
Using online video lectures to enrich traditional face-to-face courses.
SC Makarem
International Journal of Instruction 8 (2), 155-164, 2015
352015
Why people do not always follow the doctor's orders: The role of hope and perceived control
SC Makarem, MF Smith, SM Mudambi, JM Hunt
Journal of Consumer Affairs 48 (3), 457-485, 2014
272014
Patient retention at dental school clinics: a marketing perspective
SC Makarem, JM Coe
Journal of dental education 78 (11), 1513-1520, 2014
152014
Emotions and cognitions in consumer health behaviors: insights from chronically ill patients into the effects of hope and control perceptions
SC Makarem
Journal of Consumer Behaviour 15 (3), 208-215, 2016
122016
Potential reversal of biological age in women following an 8-week methylation-supportive diet and lifestyle program: a case series
KN Fitzgerald, T Campbell, S Makarem, R Hodges
Aging (Albany NY) 15 (6), 1833, 2023
92023
A Modified Social Cognition Model Predicting Patient Health Behaviors: The Mediating Role of Hope—Structured Abstract
SC Makarem
Marketing Dynamism & Sustainability: Things Change, Things Stay the Same …, 2015
12015
Emotions and Cognitions in Consumer Health Behaviors: A Model of Hope and Control Applied to Chronic Illnesses
SC Makarem
Temple University Libraries, 2010
12010
Acceptance of mobile health services in emerging markets: a study of Egyptian consumers
HE Hassan, SC Makarem, V Wood
International Journal of Business and Emerging Markets 16 (2), 137-154, 2024
2024
Development and Validation of a Service Captivity Scale
SW Rayburn, SC Makarem, M Mohan, TJ Arnold, YC Jackson
Journal of Service Research, 10946705231185176, 2023
2023
Regular Creative Practice in Business Education: An Abstract
SC Makarem, M Scalin
Academy of Marketing Science Annual Conference, 313-314, 2022
2022
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