| Flow theory and online marketing outcomes: a critical literature review DR Obadă Procedia Economics and Finance 6, 550-561, 2013 | 84 | 2013 |
| Measuring perceived service quality offline vs. online: a new PeSQ conceptual model OD Rareş Procedia Economics and Finance 15, 538-551, 2014 | 46 | 2014 |
| Sharing fake news about brands on social media: a new conceptual model based on flow theory R Obadă | 44 | 2019 |
| Reactive public relations strategies for managing fake news in the online environment GI Farte, DR Obada | 32 | 2018 |
| Enhancing Sustainable Cosmetics Brand Purchase: A Comprehensive Approach Based on the SOR Model and the Triple Bottom Line C Grădinaru, DR Obadă, IA Grădinaru, DC Dabija Sustainability 14 (21), 1-23, 2022 | 30 | 2022 |
| Online flow experience and perceived quality of a brand website: InPascani. ro Case Study DR Obadă Procedia-Social and Behavioral Sciences 149, 673-679, 2014 | 29 | 2014 |
| Multimodality as a premise for inducing online flow on a brand website: a social semiotic approach O Culache, DR Obadă Procedia-Social and Behavioral Sciences 149, 261-268, 2014 | 26 | 2014 |
| “In flow”! why do users share fake news about environmentally friendly brands on social media? DR Obadă, DC Dabija International Journal of Environmental Research and Public Health 19 (8), 4861, 2022 | 20 | 2022 |
| The Mediation Effects of Social Media Usage and Sharing Fake News about Companies DR Obadă, DC Dabija Behavioral Sciences 12 (10), 372, 2022 | 12 | 2022 |
| The effects of fake news on consumers’ brand trust: An exploratory study in the food security context GI Fârte, DR Obadă Romanian Journal of Communication and Public Relations 23 (3), 47-61, 2021 | 12 | 2021 |
| The effects of fake news on consumers’ brand trust: An exploratory study in the food security context GI Fârte, DR Obadă Romanian Journal of Communication and Public Relations 23 (3), 47-61, 2021 | 12 | 2021 |
| Impactul stării de flux din mediul on-line asupra calităţii percepute a unui site web de brand R Obadă | 4 | 2015 |
| Exploring the mediating role of perceived quality between online flow and customer’s online purchase intention on a restaurant e-commerce website R Obadă | 3 | 2014 |
| Predictors of social media users’ intention to donate online towards international NGOs in the fake news era DR Obadă, DC Dabija, V Câmpian Humanities and Social Sciences Communications 11 (1), 1-12, 2024 | | 2024 |
| Consumer perception towards electronic products from recycled components in the current geopolitical context: A structural equation modelling approach DR Obadă, DC Dabija, GI Fârte Heliyon, 2024 | | 2024 |
| The Impact of Extraversion and Introversion on Millennials Propensity to Recommend Their Preferred Fitness Center DC Dabija, LM Csorba, NH Pop, DR Obadă Behavioral Sciences 14 (1), 22, 2023 | | 2023 |
| Psychological and Social Implications of the COVID-19 Pandemic: A Comparative Analysis of Preventive and Interventive Measures Taken in Bulgaria, Germany, the Netherlands, and … D Francine, K Udo, K Dilyana, L Vladislava, O Daniel-Rareş, T Miroslav, ... Bildung und Erziehung 76 (3), 2023 | | 2023 |
| SUSTAINABLE BEHAVIORS MAKE A CITY SMART: AN INQUIRY INTO CONSUMERS' PERCEPTION OF SUSTAINABLE COSMETIC BRANDS C Grădinaru, DR Obadă, IA Grădinaru International Conference on “Sustainable Development of European Smart …, 2023 | | 2023 |
| Antecedents of Social Media Usage and Sharing Fake News in Generating Trust of Social Media Information about Companies DR Obadă, DC Dabija 9th International Scientific Conference New Trends in Management and …, 2022 | | 2022 |
| Can Fake News About Companies Lead to an Increased Social Media Usage? An Empirical Investigation DR Obadă, DC Dabija 8th BASIQ International Conference on New Trends in Sustainable Business and …, 2022 | | 2022 |
Dan-Cristian DabijaMarketing Professor, Babeș-Bolyai UniversityVerified email at econ.ubbcluj.ro
