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Alexandra Zbuchea
Alexandra Zbuchea
National University of Political Studies and Public Administration
Adresă de e-mail confirmată pe facultateademanagement.ro
Titlu
Citat de
Citat de
Anul
The Impact of the COVID-19 Pandemic on Business. A preliminary overview
F Pinzaru, A Zbuchea, L Anghel
Strategica. Preparing for Tomorrow, Today, 721-730, 2020
702020
Transformational leadership and innovative work behaviour: the mediating role of psychological empowerment
DF Stanescu, A Zbuchea, F Pinzaru
Kybernetes 50 (5), 1041-1057, 2021
662021
The influence of competitiveness on SMEs internationalization effectiveness. Online versus offline business networking
EM Vătămănescu, AG Andrei, L Nicolescu, F Pînzaru, A Zbuchea
Information Systems Management 34 (3), 205-219, 2017
562017
Sustainable knowledge management and its impact on the performances of biotechnology organizations
A Zbuchea, F Pînzaru, M Busu, SO Stan, A Bârgăoanu
Sustainability 11 (2), 359, 2019
382019
SUSTAINABILITY IN RELATIONSHIP MARKETING: AN EXPLORATORY MODEL FOR THE INDUSTRIAL FIELD.
T Păduraru, EM Vătămănescu, AG Andrei, F Pinzaru, A Zbuchea, ...
Environmental Engineering & Management Journal (EEMJ) 15 (7), 2016
382016
INVESTIGATING SMES SUSTAINABILITY WITH PARTIAL LEAST SQUARES STRUCTURAL EQUATION MODELLING.
EM Vatamanescu, F Pinzaru, AG Andrei, A Zbuchea
Transformations in Business & Economics 15 (3), 2016
372016
Tailoring CSR strategy to company size?
A Zbuchea, F Pînzaru
Management Dynamics in the Knowledge Economy 5 (3), 415-437, 2017
342017
Adopting sustainability and digital transformation in business in Romania: A multifaceted approach in the context of the just transition
F Pînzaru, AM Dima, A Zbuchea, Z Vereș
Amfiteatru Econ 24 (59), 27-44, 2022
332022
Are Customers Rewarding Responsible Businesses? An Overview of the Theory and Research in the Field of CSR
A Zbuchea
Management Dynamics in the Knowledge Economy 1 (3), 367-385, 2013
332013
Health care tourism in Romania: main features and trends
M Dinu, A Zbuchea, A Cioaca
Journal of Tourism Challenges and Trends 3 (2), 9-34, 2010
332010
Modeling socially responsible consumption and the need for uniqueness: A PLS-SEM approach
AG Andrei, P Gazzola, A Zbuchea, VA Alexandru
Kybernetes 46 (8), 1325-1340, 2017
322017
Territorial marketing based on cultural heritage
A Zbuchea
Management and Marketing 12 (2), 135-151, 2014
302014
Knowledge sharing in NGOs: the importance of the human dimension
A Zbuchea, L Ivan, S Petropoulos, F Pinzaru
Kybernetes 49 (1), 182-199, 2020
282020
Marketingul în slujba patrimoniului cultural
A Zbuchea
București: Editura Universitară, 187, 2008
252008
Digital transformation trends reshaping companies
F Pînzaru, A Zbuchea, A Vițelar
Proceedings of the International Conference on Business Excellence 13 (1 …, 2019
242019
Recruiting and motivating millennials: empirical insights for managers
F Pînzaru, A Mihalcea, A Zbuchea
Proceeding of the 11th International Management Conference „The role of …, 2017
232017
Marketing muzeal pentru nonmarketeri
A Zbuchea
222014
Cultural interests while on holidays. An exploratory investigation
A Zbuchea
Journal of Tourism Challenges and Trends 5 (2), 53-70, 2012
202012
The Impact of Relational Capital on SMES Internationalization. Leveraging Versus Offline Business Networking
EM Vatamanescu, A Zbuchea, F Pînzaru, AG Andrei
European Conference on Knowledge Management, 926, 2016
182016
Museums as theme parks-a possible marketing approach?
A Zbuchea
Management Dynamics in the Knowledge Economy 3 (3), 483-507, 2015
182015
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